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This is Peri-Peri

If Nandos PERi-PERi is the sum of all the things around it… How does the vibrant spirit of the new Southern Africa add its special essence to this magical little chilli?

We wanted to create a visual metaphor for the power and spirit of the PERi-PERi chilli to launch the campaign. We helped Nando’s create the incredible PERi-PERi launch film, filmed entirely in Mozambique and featuring some of the best local creative talent. We follow our magical little chilli as it leaves the farm on a journey to bring friends together and the sunshine of Southern Africa to your plate.

More coming soon, what this space...